Frith Williams: Te Taiao | Nature: Guiding principles
Wednesday, November 20 • 11:00am - 11:25am
Te Papa recently completed the redevelopment of its natural-history zone, Te Taiao | Nature. This fully bilingual zone merges mātauranga (Māori knowledge) and science, is highly immersive and interactive, and inspires action to protect the natural world.
Frith Williams will explore the key interpretive principles that guided this transformation, including around the use of digital technologies, and share examples of their expression in the exhibition space. The redevelopment was driven by a new mission, new ways of thinking about and involving audiences, and a new approach to measuring success. Tough topics are confronted in creative, inspiring ways, with the aim of empowering audiences well beyond their visit.
At a time when many museums are renewing, Frith will touch on key challenges faced and lessons learned along the way.
Frith Williams
Head of Writing, Museum Renewal, Museum of New Zealand Te Papa Tongarewa